DOORDASH

In addition to its direct to consumer offering, online delivery powerhouse DoorDash also manages a series of robust B2B marketing campaigns geared at the restaurants and venues whose menus are featured on the app. Our goal is to create ad collateral that specifically targets restaurant owners and operators.

APPROACH

We’ve combined various design techniques to create both animated videos and static assets featuring custom illustrations as well as photography and video footage. We’ve tried to tell stories that appeal to business owners and highlight the brand’s unique selling propositions.

Work

The approach adopted by DoorDash is nothing short of ingenious. To engage and captivate the business owners, a harmonious blend of design techniques has been skillfully woven into their marketing tapestry. Among the key elements are a captivating array of animated videos and static assets, each thoughtfully curated to appeal to the entrepreneurial spirit of the audience.