Level Media CEO Will Griffiths’ far reaching experience in the iGaming industry led Pechanga to leverage his expertise in order to plan the launch of a social casino product that would help them convert brick and mortar customers and new users into online players.


Level Media was tasked with designing the BestBet branding and helping to shape the mobile social casino experience. The objective was to capture the feeling of California’s largest state-of-the-art brick and mortar casino complex. We wanted players to experience the thrill of live play, so we crafted an app design that would help harness the magic.



Since the launch of the vastly successful BestBet product Level Media has continued to work closely with Pechanga to assist in direct marketing campaigns as well as the production of a host of custom email templates and visually engaging promotional assets and brand collateral.